[Terre Haute, Indiana] - Diverted River today announced Pinball XP, a groundbreaking new pinball experience developed in collaboration with Jersey Jack Pinball. Set to debut at IAAPA 2024, Pinball XP transforms traditional pinball into an immersive, modern attraction perfectly suited for today's Family Entertainment Centers.
Pinball XP delivers an unprecedented pinball experience featuring five premium Jersey Jack Pinball machines, currently showcasing Guns N' Roses, Toy Story 4, The Godfather, Elton John, and Avatar. Each machine comes equipped with an additional stunning 65-inch display streaming live playfield action, allowing spectators to follow every exciting moment in vivid detail. In a groundbreaking innovation for the industry, players can now earn digital tickets based on their pinball skills and compete for jackpot opportunities, all while seamlessly integrating with existing venue cashless systems such as Semnox Parafait.
"Pinball XP represents the future of pinball in commercial venues," said Zack Johnson, CEO of Diverted River. "By integrating JJP's premium machines with our Takoha platform and existing cashless systems, we've created the first pinball experience that truly speaks the language of modern FECs - including digital tickets, progression systems, and spectacular presentation."
"Since our company was founded, Jersey Jack Pinball has led the industry in technological innovation and player engagement," said Jack Guarnieri, Founder of Jersey Jack Pinball. "Pinball XP transforms our machines into a complete FEC attraction, combining our premium game design with spectator-friendly displays and modern reward systems. This collaboration with Diverted River represents the next evolution in location-based pinball entertainment."
Creative Works, the industry leader in immersive entertainment experiences and themed environments, completes this groundbreaking partnership by providing custom-designed installation solutions and nationwide distribution for Pinball XP. Their expertise in themed attractions ensures each Pinball XP installation creates maximum visual impact while optimizing traffic flow and player engagement.
"Creative Works is thrilled to bring Pinball XP to FEC operators across the country," said Armando Lanuti, President of Creative Works. "Our custom-designed truss systems and themed environments transform these premium pinball machines into a true destination attraction. By combining Jersey Jack's incredible games, Diverted River's innovative technology, and our proven expertise in attraction design and installation, we're delivering a complete turn-key solution that operators can count on."
Key features of Pinball XP include:
"The FEC market has always been challenging for the pinball industry as a whole because redemption integration has previously not been an option for venues," added Jack Guarnieri. "Pinball XP solves this by creating a true pinball attraction that drives revenue through both casual and skilled play while building long-term player engagement."
Pinball XP will launch in early 2025, with orders being accepted at IAAPA 2024. The system requires venues to have Diverted River's Takoha platform and one of the major cashless arcade systems installed at their venue.
For more information about Pinball XP or to schedule a demonstration at IAAPA 2024, visit Jersey Jack Pinball at booth 809, Creative Works at booth 3072 or visit http://www.divertedriver.com/iaapa2024_case_studies.
Diverted River Technology LLC launched its integrated platform as a service, Takoha, in 2022. Co-founders Zack Johnson and Chris Magee, fresh off a successful exit from their esports software company ggCircuit, recognized a critical challenge facing location-based entertainment companies worldwide: disconnected software systems creating disjointed customer experiences. Through strategic partnerships with industry leaders and innovative system integration solutions, Diverted River is breaking down data silos and unifying fragmented guest experiences.
For more information, visit www.divertedriver.com.
From its founding in 2011, Jersey Jack Pinball (JJP) has earned its reputation as the industry leader in collectable pinball machines, creating the most desirable titles in the modern pinball era. Designed and manufactured in the USA at its Chicago headquarters, JJP is led by an award-winning design team. Easy to play, difficult to master—JJP's games both honor the rich history of pinball and lead it into the future, with uncompromising standards of design and engineering that are certain to entertain players both old and new.
Creative Works produces powerful emotions and memories through immersive attractions. They help location-based entertainment businesses get customers in the door by providing amazing experiences that can’t be found at home. Creative Works employs a team of artists, designers, and dreamers who want to WOW people around the world. They do this by focusing on 3 core elements in the attractions they build: story-driven gameplay, social atmosphere, and immersive experience.
